Arnette & Del The Funky Homosapien
Client & Task

QR Codes are funky. So is Del The Funky Homosapien. Like Sunglasses? And music? And are on facebook? Wasserman Media Group might got you with this campaign, using QR codes to push consumers to a branded mobile site that engages fans and incentivizes them to share a branded Arnette/SGH image on Facebook by rewarding them with an exclusive downloadable Del track.


Design Adoption; Programming; UX & UI; Information Architecture; Custom Facebook app integration; Testing; Campaign Supervision.


Custom Codeigniter PHP framework application; Facebook Open Graph.